Trainer zone

There’s a famous quote that I really love: “It is one thing to know how to do something, it’s another to be able to do it, and third and fourth is to actually DO it.” (Nikolay Haitov) Sales Trainings lead … Continued

Let me tell you a story. I had a client, a pharmaceutical company, and they asked me design and conduct a sales training for one of their medical representatives’ teams. They asked for “Advanced skills training”. I was familiar with … Continued

Have you ever attended a sales training that gave you schemes and techniques and tools that din’t work for you in the marketplace? They sounded fine during the training, though. Still, clients don’t behave by that scheme and you feel … Continued